MONEY20/20 |  ELECTRIC GARDEN PARTY WITH ANNIE MAC
ART DIRECTION | DESIGN | MOTION 
// JUNE 25 AMSTERDAM
INDUSTRY NIGHT NA.I.TURE STAGE 
Drawing on the "Create The Future" M2020 brand campaign’s visual language, I merged the identity graphics with botanical elements inspired by the Electric Garden Party theme to convey speed as a symbol of the future, creating a visually captivating world of bold colour, fluid motion, and mesmerising pattern where technology meets nature.
"Create the Future" is the theme for Money20/20 Europe 2025, which took place in Amsterdam in June 2025. The phrase represents the event's core mission to bring together the most influential leaders and innovators in the fintech industry to shape the future of finance.
Commercial video part of the campaign across both organic and paid channels.