Cristina Polop Insa is a multidisciplinary creative with over 10 years of experience spanning art direction, motion, illustration, social content, and production. Her work bridges craft and concept, shaping visual identities and narratives for brands such as L’Oréal, The New York Times, The Guardian, LW Theatres, WGSN, and Cannes Lions.
Educated in Fine Art and further trained in Interactive Media, Art Direction, and Marketing, her work strategically connects brands and audiences, bringing core values to life with clarity and effectiveness.. She combines an artistic foundation with strategic insight to create work that is both relevant and engaging.
EXPERIENCE
2023-2025
PARTNER/SPECIALIST CONTENT
Ascential (part of Informa Group)
Led motion and creative content production from concept to delivery across high profile projects for Cannes Lions, Eurobest, WGSN and Money20 20, while taking a hands on role in shaping the art and creative direction on selected campaigns. Drove the development of social campaigns and large scale motion visuals showcased across festival screens, ensuring each output aligned with brand identities and collaborating with global teams to deliver visually compelling work at scale.
Key Achievements & Context
As Partner / Specialist Content at Ascential, I shaped the visual storytelling across Cannes Lions’ motion content across digital and festival touchpoints, leading motion design, editing, and contributing to art direction for campaigns promoting The Work, Cannes Lions Curated, Academy, Creators, and the Start-Up Pass. My work elevated Cannes Lions’ digital presence through dynamic, visually cohesive films that positioned its platforms as global hubs for creativity, innovation, and insight. Through these projects, I helped strengthen brand consistency across digital and experiential touchpoints, driving audience engagement, enhancing partnership visibility, and supporting the festival’s continued evolution as the world’s leading platform for creative excellence.
2015-2023
Ascential (part of Informa Group)
Led motion and creative content production from concept to delivery across high profile projects for Cannes Lions, Eurobest, WGSN and Money20 20, while taking a hands on role in shaping the art and creative direction on selected campaigns. Drove the development of social campaigns and large scale motion visuals showcased across festival screens, ensuring each output aligned with brand identities and collaborating with global teams to deliver visually compelling work at scale.
Key Achievements & Context
As Partner / Specialist Content at Ascential, I shaped the visual storytelling across Cannes Lions’ motion content across digital and festival touchpoints, leading motion design, editing, and contributing to art direction for campaigns promoting The Work, Cannes Lions Curated, Academy, Creators, and the Start-Up Pass. My work elevated Cannes Lions’ digital presence through dynamic, visually cohesive films that positioned its platforms as global hubs for creativity, innovation, and insight. Through these projects, I helped strengthen brand consistency across digital and experiential touchpoints, driving audience engagement, enhancing partnership visibility, and supporting the festival’s continued evolution as the world’s leading platform for creative excellence.
2015-2023
ILLUSTRATOR/DESIGN/MOTION
Cristina Polop Freelance
Produced visual assets for clients including The New York Times, The Guardian, L’Oréal, Zalando, and Variety Magazine. Reaching millions of readers and viewers, blending strong artistic vision with technical expertise. Delivered projects for international campaigns and festivals, consistently meeting creative and commercial objectives.
Cristina Polop Freelance
Produced visual assets for clients including The New York Times, The Guardian, L’Oréal, Zalando, and Variety Magazine. Reaching millions of readers and viewers, blending strong artistic vision with technical expertise. Delivered projects for international campaigns and festivals, consistently meeting creative and commercial objectives.
2019-2020
DIGITAL DESIGN / MOTION
Wolfegang Creative Studios
Designed and produced newsletters, banners, and social media campaigns for L’Oréal, NYX, Matrix, Garnier, and clients such as LW Theatres and the Royal Museums of Greenwich. Contributed to
campaign launches by developing cohesive visual identities and enhancing brand engagement through trend-led design.
Wolfegang Creative Studios
Designed and produced newsletters, banners, and social media campaigns for L’Oréal, NYX, Matrix, Garnier, and clients such as LW Theatres and the Royal Museums of Greenwich. Contributed to
campaign launches by developing cohesive visual identities and enhancing brand engagement through trend-led design.
2012-2015
DIGITAL DESIGN / MOTION / RETOUCH
Freelance
Produced digital visuals for companies such as Scoop Retail, Secret d’Or, and Chloé Magazine. Conceptual imagery and marketing visuals to support editorial and e-commerce campaigns.
Freelance
Produced digital visuals for companies such as Scoop Retail, Secret d’Or, and Chloé Magazine. Conceptual imagery and marketing visuals to support editorial and e-commerce campaigns.
2010-2011
DIGITAL DESIGN / CONTENT CREATOR
Clickgnosis Advertising & Marketing
Developed brand identities, newsletters, and social media assets, boosting client visibility and online traffic. Designed and implemented creative strategies that strengthened brand presence and user engagement across platforms.
Clickgnosis Advertising & Marketing
Developed brand identities, newsletters, and social media assets, boosting client visibility and online traffic. Designed and implemented creative strategies that strengthened brand presence and user engagement across platforms.
2011
VIDEO OPERATOR / PHOTOGRAPHER
Mixer de Medios Production
Photographer and video operator for the Cuban documentary “Calle Real 70 2 Puerta”, capturing on-location footage and assisting in post-production.
Mixer de Medios Production
Photographer and video operator for the Cuban documentary “Calle Real 70 2 Puerta”, capturing on-location footage and assisting in post-production.
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EDUCATION
BA (Hons) Fine Art
Valencia Polytechnic University
2003-2009 ( 5 years degree )
Multidisciplinary degree specialised in both traditional and contemporary visual arts. The programme emphasised artistic experimentation, developing personal visual language, critical analysis, and concept development.
Art Direction
University of Arts of London
2025
Intensive course focusing on the development of contemporary visual narrative, and creative concepts and campaigns across different media.
BA (Hons) Interactive Media
Southampton Solent University
2007-2008
Visual media degree specialised in video and sound editing, entertainment media and interactive content.
BA (Hons) Advertising
CEU Cardenal Herrera University
2002-2003
Comprehensive undergraduate program focusing on strategic communication, brand management, and creative campaign development.
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CERTIFICATE
Digital Marketing
HubSpot Certification
2026
Certification Course focused on digital marketing strategy.
INTERESTS
Independent and classic cinema.
Classic and modern art.
Psychology and neuroscience.
History and sociology.
Experimental music.
Classic and modern art.
Psychology and neuroscience.
History and sociology.
Experimental music.