CANNES LIONS | PARTNERSHIP
ART DIRECTION | MOTION DESIGN | EDITING | SOUND
I led the art direction, motion design and editing for the Cannes Lions Partnerships programme film, a fast paced typographic and animated piece rolled out across the Festival website, app, CRM and social platforms. Designed as a flexible template, the film could be adapted for multiple formats and ratios, supporting the Festival mission to place partners at the centre of the global creative marketing conversation. Within this context, the Partnerships film contributed to the Festival value proposition for more than 350 brands and 550 agencies expected in 2025, supporting engagement with a delegate community of more than 13,000 attendees from more than 95 countries, with 77 percent in senior roles.
The Partnerships programme at Cannes Lions offers brands the opportunity to take centre stage at the Festival: showcasing innovation, creating memorable activations, connecting with the global creative marketing community, and building meaningful business relationships.